Clarus
Modeling platform
2023 — Fashion
Clarus is a newly established agency in the Eastern European fashion industry. Clarus facilitates easy, fast, and secure cooperation between models, brands, and vendors. They provide a fairly new and innovative idea in the media space, so, we needed to deliver a top quality product to gain the trust of potential partners.
Product UX/UI design
UX/UI Consulting
Web design
Branding
Business Analysis
User & Market research
Webflow
WordPress
Airtable
Mailchimp
Make.com
My.SQL
Fashion
March 23 - ongoing
This project involved discovery, web design, development, marketing strategy, and branding, executed by coordinated teams of designers, developers, and marketing specialists. The client needed an easy-to-use platform for models, vendors, and brands to collaborate securely. We created a system for filtering models by location, age, physical parameters, and title (blogger, model, actor), and provided Clarus with marketing support before the launch.
In the vendors' personal accounts, they can specify their location, share information about themselves, and add a link to their company.
In the models' personal accounts, they can upload photos, share information about themselves, specify parameters, specify location, attach links to social media, and add their status (open to cooperation or not).
Although the project with Flying Age is still ongoing, they have already made significant progress in creating a captivating Instagram presence. They've communicated frequently and promptly via email and virtual meetings, ensuring an effective workflow. The team is responsive, communicative, and timely.
A well-thought-out visual identity increases brand trust and highlights the agency's profile among competitors.
